Christians Call For Boycott After Neiman Marcus Removes ‘Christmas’ From Catalog

Neiman Marcus, the luxury retailer, has dropped the word “Christmas” from its nearly century-old catalog, rebranding it as “The Holiday Book.” The decision has caused backlash among Christians who see this as part of a larger movement to remove religious traditions from public life. The retailer claims the name change is about inclusivity, but many argue it’s another example of Christmas being erased.

A spokesperson for Neiman Marcus stated that the new name was meant to make everyone feel welcome. While the catalog still offers luxury items, the absence of the word “Christmas” has not gone unnoticed. Many Christians feel the company is distancing itself from the holiday’s roots to fit in with political correctness.

Chief Brand Officer Nabil Aliffi explained that the marketing campaign would create a magical experience for customers, drawing inspiration from the brand’s history. Despite these claims, critics argue that removing “Christmas” is an attempt to avoid acknowledging the holiday’s Christian significance.
Employees at Neiman Marcus also expressed frustration. One employee told the New York

Post that the CEO’s emphasis on diversity, equity, and inclusion (DEI) programs has taken focus away from business growth, putting jobs at risk. The employee suggested that if more effort were put into business strategy rather than messaging, the company might be in a stronger position.

Another staff member revealed that employees were not informed of the name change and instead found out through news reports. They criticized the decision as being based on personal beliefs rather than customer needs.

For Christians who feel their traditions are being ignored, this may be a call to action. If Neiman Marcus continues down this path, customers who value the true meaning of Christmas might choose to support businesses that align with their beliefs.